Yellow is italian and it is with typically italian energy and passion that the brand creates, formulates and tests its products internally, pursuing excellence of results. It provides all the guarantees of alfaparf group: the no. 1 italian group in professional cosmetics, which has been exporting the passion and art of beauty to more than 80 countries for over 35 years. Each yellow product is the result of advanced technologies that use the finest natural ingredients from all over the world to fulfil the needs of every customer. The best products in a functional, simple and immediate range offering everything hair stylists and customers can need. Yellow products provide solutions for all customers, guaranteeing maximum quality at highly competitive prices.